Content Planning - December "Days"
Who else agrees that 2017 flew by?! We know this time of year can be busy so we picked out some of our favorite December "days" so you don't have to!
Before jumping in, just a few reminders about these "days":
1. Don't post on more than one or two of these "days". No one wants to follow an account that's just full of National "Days".
2. Make sure it ties into your brand! Why does it matter that you're chiming in on this day? Why should someone care? Can you tie your product or service to that day?
3. Get your hashtags right! Ensure that you've got the one main hashtag and any related hashtags ready to go when you post. This is a great way to expand your reach on social and get discovered by new accounts. I like to post the main hashtag in my copy and then comment with the other 29 (or less) hashtags. Don't worry, we have a full post on hashtags coming soon!
4. Plan it out! Write down the date on your calendar (especially if you have a content calendar for social!) and go ahead and plan out the photo and copy you're going to post. See our Ice Cream Day post, that was taken a month in advance!
Now that we've refreshed on that, here are the December days you can post content around! The ones in bold are the days we covered in our Facebook Live. Go check it out to get some ideas around what you could post on these days - click here.
All Month Long :: National Write a Business Plan Month
- December 1-24 :: Operation Santa Paws
- December 3-9 :: National Hand Washing Awareness Week
- December 12-20 :: Hanukkah
- December 12-22 :: Cookie Exchange Week
- December 17-23 :: Gluten Free Baking Week
- December 26- January 1 :: Kwanzaa
- Friday, December 1 :: National Pie Day & Faux Fur Friday
- Saturday, December 2 :: National Mutt Day
- Sunday, December 3 :: Roof over your head day #RoofOverYourHeadDay
- Monday, December 4 :: National Cookie Day
- Thursday, December 7 :: National Cotton Candy Day
- Saturday, December 9 :: National Pastry Day
- Tuesday, December 12 :: Gingerbread House Day
- Wednesday, December 13 :: National Cocoa Day
- Friday, December 15 :: National Wear Your Pearls Day & National Ugly Christmas Sweater Day & Free Shipping Day
- Saturday, December 16 :: National Wreaths Across America Day & National Chocolate-covered Anything Day
- Monday, December 18 :: Answer The Telephone Like Buddy The Elf Day
- Wednesday, December 20 :: National Sangria Day
- Sunday, December 24 :: Christmas Eve & National Eggnog Day
- Monday, December 25 :: Christmas Day & National Pumpkin Pie Day
- Tuesday, December 26 :: National Thank You Note Day & National Candy Cane Day
- Friday, December 29 :: No Interruptions Day & Last Work Day of the Year
- Saturday, December 30 :: Bacon Day
- Sunday, December 31 :: New Year's Eve & National Champagne Day
We can't wait to see all your content! Happy Holidays!